Facebook & Meta ads agency for customers, not just reach
We're a Meta Ads agency, still often called a Facebook ads agency, for companies promoting on Facebook and Instagram without seeing sales. We build campaigns by objective, test creative in parallel and track every result with the Meta Pixel and Conversions API.
We only ask for your name and email · Free first diagnostic call · No obligation to hire
Boosting posts and no customers coming in?
A boosted post buys reach. Without structure, audiences and tracking, that reach rarely turns into sales.
- You boost scattered posts instead of running campaigns built to sell.
- You pay twice for the same person because audiences overlap.
- You don't know which creative works because nothing is tested in parallel.
- The browser blocks tracking and the platform optimizes blind.
What changes with campaigns built to sell
Campaigns by objective
A structure built for leads, messages or purchases instead of boosted posts.
Audiences without waste
Lookalikes, retargeting and intent-based targeting, with exclusions so you never pay twice.
Creative that gets tested
Hook, format and message variants in parallel. We scale what lowers cost per result.
Tracking that reaches the sale
Meta Pixel and Conversions API so the platform optimizes on real data.
How we work
Four stages, each with a clear deliverable.
- 1 · AuditWe review the account, the Pixel and the site. If there's no way to know which campaign brings each lead, we fix that first. From you: access and one call.
- 2 · PlanBusiness goal, campaign structure, audiences and budget, in writing.
- 3 · LaunchCampaigns, creative in testing and conversions with the Pixel and Conversions API.
- 4 · Optimize and reportAudiences, creative and budget adjusted with data; reports in cost per lead and sales.
Why Compass
| The usual | How we do it | |
|---|---|---|
| What gets reported | Reach, engagement and followers. | Cost per lead, conversions and sales. |
| Creative | One piece per campaign, no testing. | Variants in parallel, measured by hook rate, CTR and cost per result. |
| Search and social | One vendor for Google and another for Meta. | Meta Ads and Google Ads in one plan and one report. |
| Language and hours | Support in another time zone or another language. | A bilingual team, English and Spanish, aligned with your hours. |
What people ask us before starting
How much does the service cost?
There are two separate costs: ad spend, which you pay directly to Meta, and Compass's management fee. You get the fee in writing in the proposal, before we start.
Does the Meta ad account stay in my name?
Yes, 100%. The ad account stays in your company's name, with all its data and history.
Is a Facebook ads agency different from a Meta Ads agency?
No. Meta is the company behind Facebook and Instagram, and both are managed from the same ads platform, so the terms describe the same service.
Do you also manage organic social media?
No. We focus on paid advertising and its tracking. Organic content and community management are outside the service.
Does Meta Ads work for B2B lead generation?
Yes, when targeting and the offer are set up right. For searches with explicit intent, Google Ads is usually the better complement.
What happens after I send the form?
We get back to you within 3 days to schedule a free diagnostic call. We review your situation, answer your questions and, if there's a good fit, send you a written proposal with scope and timeline. No obligation to hire.
Shall we review your Meta campaigns?
Book a free diagnostic call: we look at structure, audiences, creative and tracking, and tell you what we'd change.
We only ask for your name and email · No obligation to hire